North Coast Targeted Regional Initiatives for Suicide Prevention – Stream 2 – Batyr Australia Limited

Suicide prevention activities targeted towards young people.

The Australian Government developed the TRISP initiative to build on learning from the National Suicide Prevention Trial, aiming to reduce suicide deaths and suicidal behavior across Australia. The TRISP Program will be delivered in accordance with the North Coast TRISP Action Plan, which was developed to prioritise local activities and grounded in evidence from local data and aligned with the views of our community, gathered through comprehensive community consultation. The goals of the Action Plan include: improving emergency and follow-up care for suicidal crisis; promoting help-seeking, mental health and resilience in schools, training the community to respond to suicide risk; and engage in the community and providing opportunities to be of the change. This program activity is aligned to activities within the Action Plan, with the focus of this activity being on school-based programs.

Significant community consultation took place including engaging community leaders, service providers and people with lived and living experience of suicidality including their families and carers. Young people were also engaged through the co-design of the online help seeking campaign.

Co-design help seeking marketing campaign to promote wellbeing and normalise help-seeking behaviour.

Coordinate and deliver school-based mental health expos and wellbeing events deigned to improve health literacy and promote help-seeking.

Leveraging their experience in engaging over 400k young Australians, batyr will efficiently and effectively drive key program outcomes, including reducing risk factors such as stigma while strengthening protective factors like help-seeking behaviour, mental health literacy, and community connection.

Develop a youth-driven, co-designed social media campaign that resonates with young people and encourages help-seeking behaviour ● Reduce stigma around mental health and encourage peer support ● Reach young people in regional and remote areas with engaging, accessible, and culturally safe messaging ● Leverage social media strategies to amplify the campaign’s reach and impact To ensure targeted reach for this project, batyr will: ● Engage our existing school relationships, as well as engaging with additional high schools across the region ● Connect and consult with local stakeholders such as Community Leaders, PHN, Headspace, The office for Regional Youth and the Education Department to assess and understand community needs ● Embed local lived experience in program delivery to enhance relatability and impact ● Develop a youth lead campaign, co designing messaging with students to create authentic, relatable content that relates with regional young people