– indicates a clear action on a determinant, population group and setting.

Example: “to stop teens from smoking” is too general.

Instead try: “At least 90 per cent of schools in the community will institute campus wide no-smoking policies by 2015”.

 
– includes feature that will help you tell whether it has succeeded.

Example: “To ensure hospital staff eat more fruit” cannot be clearly measured

Instead try: “To increase fruit and vegetable consumption among workers in the Hospital (the target audience) by 50 per cent by June 2013”

 
– can be realistically achieved on time and within available resources.

Example: “To stop youth from drinking alcohol” is not realistically achievable.

Instead try: “To reduce alcohol consumption by youth ages 14-16 in Queensland by 5 percent by 31 December 2013”.

 
– to the health issue, the population group and your organisation.

Example: “To improve physical activity levels among people with low literacy by teaching adults to read better” does not directly address the health issue.

Instead try: “Developing pictorial instructions that can be understood at low reading levels to improve physical activity among people with low literacy by 10 per cent in the next six months”[1]

http://www.checkup.org.au/icms_docs/182822_17_TIP_SHEET_Developing_goals_and_objectives.pdf

 
– it has a timeframe for action.

Example: “To reduce the proportion of adults in Australia who smoke to 12 per
cent” does not have a timeframe.

Instead try: “To reduce the proportion of adults in Australia who smoke to 12 per cent by June 2015.