Did you know that almost one in four Australians aren’t aware alcohol should be avoided altogether during pregnancy?
A new campaign aims to create awareness of the effects of drinking alcohol when pregnant or planning a pregnancy.
The Every Moment Matters campaign empowers Australians to stop drinking alcohol through all the moments of pregnancy, right from the moment they start trying to get pregnant.
Check out this video to see how every moment matters when it comes to pregnancy and alcohol.
Health professionals are a key, trusted source of information about alcohol, pregnancy, and breastfeeding.
Australian research has found that people who are pregnant, planning a pregnancy or breastfeeding want health professionals to ask them about alcohol consumption, and want clear and accurate information about the risks.
The Every Moment Matters website features a section just for health professionals, to help you discuss the key issues raised by the campaign.
Every Moment Matters has been developed by the Foundation for Alcohol Research and Education (FARE), and is endorsed and funded by the Australian Government Department of Health.